On Fire!, the fireplace and hearth shop in Santa Rosa, went live today with a new website at www.onfiresantarosa.com.
It’s launch, ushered in by the PD Media Lab, has a great design and is intended to improve the functionality of their web presence.
Their new website features all the products they offer and links to the manufacturers pages. The pages open in Light Box which keeps the users on the On Fire! site.
We also added and blog page and promotions page, both featured on the front page.
They also now have a comprehensive conversion form to help them convert website viewers to in-store customers. Their new location page also features a Google map that displays directions right on the page.
The new website for On Fire! looks fantastic and is easy to navigate. It turned out great and we encourage you to check it out.