Google, SEO and You
How do customers find your website?
No matter how fantastic your website is, it is only effective if people can find it.
In the online world, there are several ways someone can find your website. They may follow a link to your site from another site, they may type the name of your website directly into their browser address bar, or they can find your site by typing a search term into a search engine such as Google.
Search Engine Optimization (SEO) is the process of optimizing your website to help customers find you when they are searching through search engines like Google, Yahoo and Bing.
Search Engine Optimization are the steps we take to get your website found. Not just found, but found by the right people for the right reason. As a business owner, getting website visitors isn’t your only goal. You need to be found by visitors who are interested in your product or service and are ready to take some action or want to find out more about you.
At PD Media Lab, our goal is to help your website rank higher in the Search Engine Results Pages for the keywords that really matter to your customers and clients. We help you see your website from a potential client or customer’s point of view and evaluate your website and its contents to present it in a way that is meaningful to your clients and customers.
How we do SEO
SEO can include improving the look and feel and workflow of your site. Our goal is to help you improve the content of your site to increase its usefulness to search engines as well as site visitors.
Links from other websites back to your website are an important factor the search engines use to determine if your website is trustworthy. We find high quality relevant back links for you.
We also ensure that the HTML, the computer language that powers your website, is formatted correctly to provide the greatest clarity and meaning to the search engines by adding correct title tags and heading tags.
PD Media Lab Search Engine Optimization will help you to get traffic, update you on your progress and make sure that you have compelling offers that will bring clients not just to your website, but all the way in the doors of your business.