Who We Are

Comprehensive Digital Services Agency in Santa Rosa, CA

About Sonoma Media Investments’ SEO and Website DesignSantaRosa Press Democrat Building 1 300x300 Who We Are Division

The Press Democrat, located in the North Bay, provides thoughtful, innovative solutions to help your brand or business meet its objectives via its Pulitzer Prize-winning newspaper, affiliated websites, magazines, and advertising products.

In an effort to continually help its advertisers and clients increase their web presence, The Press Democrat created the Media Lab, an SEO and website design agency in Santa Rosa, CA. Designed to help businesses gain and strengthen their foothold in the digital market, the Lab opened in 2011 to offer a complete range of marketing, digital optimization, and web development services to help consumers find and stay on your website.

The Media Lab’s mission is to help you grow your business through the creation and enhancement of innovative desktop and mobile websites, customized content, optimization, and digital marketing solutions.

Digital and Marketing Solutions

Need your website re-designed? Customized content added? Traffic increased? Don’t have a website? Haven’t figured out how to capture mobile users? Have a Facebook or Twitter account or a blog that just isn’t helping your business? No problem, let our SEO and website design agency team help your web development process no matter where you are in the process.

Our Digital Services Team
sqGroth Marilee 150x150 Who We Are

Marilee Groth – Digital Strategy & Operations Manager

Marilee has been a Sonoma County resident for more than twenty years, leading teams, supporting non-profits, small businesses, and fortune 500 companies during her successful career. She thrives on communicating with our clients, juggling multiple priorities, and managing projects. In her spare time, you may find her at many local high school events or on our local links.


bernice paz pic2 150x150 Who We AreBernice Paz – Interactive Marketing Creative Specialist

Bernice has been with The Press Democrat for more than 14 years. She started her design career as a Graphics Liaison in the advertising department before taking her creative skills and energy to the Design and Projects Team, where she built stunning ads for magazines, special sections, the newspaper and other products. She joined the Media Lab in 2011 and specializes in developing creative campaigns for digital and print ads, and lends her creative eye to website UI and design enhancements. Bernice’s graphic design work wins her fans from the Lab’s new customers as well as existing clients, and she never misses an opportunity to create a better user experience for client websites or to find a solution that provides better engagement for website visitors. She spends most of her free time enjoying all that Sonoma County Wine Country offers.


KyleBreckenridge pic 150x150 Who We Are Kyle Breckenridge – Lead Web Developer
Kyle moved to the North Bay in 2003 and has lived here ever since. He has 10 years of personal experience with web technologies and has been working in the field for 7 years, 4 of which were locally in Santa Rosa. In that time he has flourished from an entry level designer to a full-fledged designer/developer focusing on WordPress themes. His current passion is CSS3, especially animations that can be done entirely in the browser without any need for additional scripting.

Outside of work he plays on several soccer teams and plays video games far too much. He also enjoys pretty much everything in the sci-fi and fantasy genre and can often be found at home playing with new web technologies with Star Trek, Star Wars, Lord of the Rings, or an old Superman movie playing in the background.

imelda Who We AreImelda Guzman – Web Developer
Before joining the team Imelda worked with a local company providing SEO and Social Media services. Imelda’s creative skills and background in art and design, as well as her attention to detail have proven a great resource for the team and for developing strong foundations to the process of building websites.

When not at work, Imelda enjoys spending time with friends and family.


jackie Who We AreJackie Richmond – SEO Specialist
Jackie has more than 15 years of leadership experience providing optimization and development services to clients in the medical, retail, and banking/financial industries. She has been providing SEO and Social Media services to local businesses in Sonoma County and throughout the United States for the past three years. Jackie is detail oriented, with a passion for analyzing data and an appreciation for the power it brings to business decision-making. Though originally from Connecticut, she has called Sonoma County home for the last 14 years and is delighted to partner with local businesses and use her expertise to achieve their business goals. When Jackie is not optimizing, she enjoys spending time with her family.


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Tara McGoldrick Walsh – Content Editor

Tara has more than 15 years of experience editing and writing content in nearly every medium but was hooked on the web when she saw her first websites in the mid ’90s as a copy editor for one of Ziff Davis’ magazines. After joining O’Reilly Media in 1998, Tara began working on its main online property, oreilly.com, and then served as Network Editor for its content site, the O’Reilly Network, for a number of years. After leaving O’Reilly Tara had her own editorial business for 6 years, consulting on online content for a variety of web startups, nonprofits, and technology publishers. Originally from the East Coast but happy to call California home, Tara has two adorable sons with her partner and the boys keep them very active with their travel soccer teams, piano, and drama (of the musical theater kind).

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Crystal Jackson – SMO Specialist

Crystal has more than ten years of experience in marketing, sales, brand development, and management, including eight years in the wine industry as a Tasting Room and Wine Club Manager. Her goal for your business is to bring Social Media awareness and engagement through her expert online marketing and customer service skills. Crystal enjoys working with the Lab’s diverse client base and visiting client sites to learn about their business, always with a focus on new ways to engage the client’s customers, develop their business’s brand awareness, and build their social media presence online.

Want to Join Our Team?

We’re always looking for talented individuals to join our team. If you have expertise in any of the following areas (web design, programming, application development, search engine marketing, content writing, social media outreach), and you want to work in a casual, team-oriented environment that is committed to the success of our clients, let us know. Send a resume and letter outlining why you’re a strong candidate to hr@pressdemocrat.com and we’ll be in touch.